Boot
Asif Alam
Looks good.
Built better.
Head of Engineering in Beirut. I build whole products: mobile, web, admin, backend.
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The dive
inside the machine ↓
I don't build screens. I build the whole product.
(04)
Selected work
3 products · built at Qwerty
(05)
Plate
Head of Engineering, built it end to end
Restaurant bookings across Lebanon: guest app, venue dashboard, WhatsApp booking flows, stays and billing.
built at Qwerty Case study of Plate
- users
- 35k+
- bookings
- 33k+
- guests seated
- 115k+
- restaurants
- 160+
(06)
Fleet
Led the team · built calls, social auto-posting and chat media
Lebanon's car marketplace. Buyers call dealers from inside the app: it rings like a real call, even when the app is closed, and numbers stay private.
built at Qwerty Case study of Fleet
- users
- 22k+
- cars listed
- 6k+
- dealers
- 230+
- on the App Store
- 4.8★
(07)
Nota
Lead engineer, built it end to end
A padel score book for Dubai: one player logs the match, the other team confirms it, and only then does anyone's rating move.
Rating algorithm and redesign by the client. I ported it into Postgres, proved it with tests and fixed its order-dependence flaw.
built at Qwerty Case study of Nota
- teams sign every score
- 2
- hours to confirm
- 24
- grades to climb
- 18
- one-sided scores
- 0
(08)
Also built
6 more · the rest of the shelf
(09)
Who’s behind it
- 01
Mobile, web, admin, backend. One person, one product.
- 02
I ship real things to real pockets.
- 03
I like hard problems and soft launches.

The stack
Expo
React Native
Next.js
React
TypeScript
Supabase
PostgreSQL
Tailwind CSS
three.js
Vercel
In short
Who is Asif Alam?
Asif Alam is a Head of Engineering in Beirut, Lebanon. He builds whole products end to end at Qwerty: the iOS and Android apps, the web dashboards, the admin tools and the backend under them. More about Asif
What has Asif Alam built?
Plate, a restaurant booking platform for Lebanon; Fleet, Lebanon's car marketplace, where he led the team and built in-app calling, social auto-posting and chat media; and Nota, a padel score book and rating app for Dubai. He has also built websites including guide-bd.com, Green USEK, Apsad, Kiwi, Media Colors and Antypas. Plate case study · Fleet case study · Nota case study
What does he build with?
Expo and React Native for mobile, Next.js, React and TypeScript for the web, and Supabase and PostgreSQL for the backend (database functions, row-level security, realtime, scheduled jobs and edge functions), plus three.js for 3D on the web.
How do I work with Asif?
Message him on WhatsApp at +961 81 374 627, or by email from this site. He is based in Beirut and works with teams in Lebanon and the Gulf.
